Story originally appeared in Fast Company on May 27, 2020. Excerpts from the story below. To see the full story visit FastCompany.com.

Sometimes the required data is specific to a crisis. Blue Yonder, which projects demand for products such as dairy and produce, has integrated COVID-19 death statistics from the Centers for Disease Control and Prevention into its systems, to help measure the scope of the outbreak and make better predictions for clients in the food and agricultural industries. Businesses should determine which third-party data sources will help inform their own decision-making and integrate them into their operations.