PARIS – June 2, 2020 – Blue Yonder announced today the appointment of Alexandre Jennaoui as VP Southern Europe to accelerate the development of this strategic region for the company. He is now in charge of managing all of the leading digital platform solution provider’s operations for France, Belgium, Italy, Spain, and Portugal.

For 35 years, Blue Yonder (formerly JDA) has been enabling the world’s leading manufacturers and distributors to manage and optimize their supply chain end to end. With AI and ML technologies integrated into Blue Yonder’s SaaS solutions, its customers can predict and pivot, adjusting their planning in real time.

Alexandre Jennaoui has more than 20 years of experience in supply chain solutions for manufacturers and retailers, acquired in consulting firms such as KPMG and software publishers such as Oracle and IBM, as well as a private equity firm specialized software.

Before joining Blue Yonder, Alexandre Jennaoui was Chief Revenue Officer at Alkemics. In this position, he led the FrenchTech company in its international growth in the SaaS collaboration solutions’ market.

“It is with great enthusiasm that I join Blue Yonder in this position. The company’s strategic ambition to provide retailers and manufacturers with AI solutions enabling the autonomous supply chain, makes Blue Yonder a strong partner to meet their objectives. Blue Yonder’s investments in Europe allows us to strengthen our presence in the region and be closer to our customers when helping them transform their digital supply chain,” said Alexandre Jennaoui, VP Southern Europe, Blue Yonder.

Blue Yonder (formerly JDA Software) provides seamless, friction-free commerce, empowering every organization and person on the planet to fulfill their potential. Blue Yonder’s machine learning-driven digital fulfillment platform enables clients to deliver to their customers when, how and where they want it. Applying over 35 years of domain expertise, contextual intelligence and data science, Blue Yonder is helping more than 3,000 of the world’s leading manufacturers, retailers and logistics companies create more autonomous, sustainable and profitable operations. www.blueyonder.com

“Blue Yonder” is a trademark or registered trademark of Blue Yonder Group, Inc. Any trade, product or service name referenced in this document using the name “Blue Yonder” is a trademark and/or property of Blue Yonder Group, Inc.

Blue Yonder
15059 N. Scottsdale Road, Ste. 400
Scottsdale, AZ 85254

Press Contacts:
Yucatan Agency
Rémy Roche – 01 53 63 27 23 – rroche@yucatan.fr
Elisa Lesieur – 01 53 63 27 27 – elesieur@yucatan.fr