The Business Journals: Nine customer-focused strategies to help your business grow and succeed
Story originally appeared in The Business Journals on September 24, 2020. Excerpts from the story below. To see the full story visit bizjournals.com.
Our GTM strategy is focused on vertical industries. We are seeing a rise in the need to communicate with our customers in a highly targeted, personal way. Our product roadmap and GTM model pivoted to a digital model with an emphasis on online demos, free product trials and virtual briefing centers being conducted. We focus heavily on digital, account-based marketing using LinkedIn and other channels. – Kevin Iaquinto, Blue Yonder
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Analyst Reports
- Gartner Market Guide for Vehicle Routing and Scheduling
- Gartner Market Guide for Workforce Management Applications
- Gartner Market Share Analysis: Supply Chain Management Software, Worldwide, 2022
- Gartner Critical Capabilities for Warehouse Management Systems
- IDC Worldwide Price Optimization and Management Application Software Forecast, 2023–2027
Media Relations Inquiries
Marina Renneke, APR
Global Corporate Communications Senior Director
Rossella Benti
EMEA Corporate Communications Director
mediarelationsteam@blueyonder.com
480-308-3037
Analyst Relations Inquiries
Celeste White
Vice President, Global Analyst Relations
analyst.relations@blueyonder.com